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Dr. Abdulhai

 CEO of Megabiz, Saudi Arabia (***)

Topic: Marketing

Title: Leveraging the data to build the costumer experience

Abstract:

  • How to market a product?
  • How to describe an experience marketing?
  • What is the experience and how we can describe it in a proper way?
  • How to satisfy the customer?
  • How companies leveraged information and informatics to build a customer experience?

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