Skip to main content

Martha Rogers

Founding Partner, Peppers & Rogers Group, USA

Topic: Marketing 

Title: The importance of Customers Experience and Trustability for the business success

Abstract: With precision marketing all starts with using the right data to understand what motivates consumers and then acting on those insights, tailoring marketing based on specific personal preferences. 

Comments

Popular posts from this blog

Prof. Raj Sisodia

Co-founder & Co-chairman of Conscious Capitalism Inc., USA

Prof. Yoram Wind

 Wharton University of Pennsylvania, USA

Prof. Uday Salunkhe

 Head of Welingkar Institute of Management, India