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Prof. Philip Kotler

Father of Modern Marketing and Founder of World Marketing Summit Group, USA

 

Topic: Strategy & Management

Title: Strategies and tools to make your business success greater during the Covid -19

Abstract: Professor Kotler in his deep speech for the eWMS 2020 has taken an in-depth look into the past and present of consumerism. He has identified and described the changes in consumer trends and behavior resulting from the impact of COVID-19. In his video analyses the problem of COVID-19 and how the pandemic is affecting our customers and our lives. He shows some strategies and tools that are used in making your business success greater. 


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